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WGRR is a Classic Hits radio station in the Cincinnati, Ohio market (Arbitron #28) on the FM dial at 103.5, owned by Cumulus Media. Originally WHOH (Hamilton's FM sister to WMOH) when founded in the 1950s by Fort Hamilton Broadcasting which aired middle of the road and beautiful music through the 1960s. In 1973 the calls were changed to WYCH and again in 1978 to WOKV playing soft rock until a format switch to all disco in 1979. During this time it was known as "The Chicken" in reference to its mascot, a giant whole broiled chicken dressed in seasonal clothing. As disco lost steam in the 80s, it switched to contemporary rock in early 1981 only to switch again to urban contemporary by years end as WBLZ. That format and call sign remained until 1990. In early 2007, WGRR adopted a new logo to reflect its updated format, which shifted from "Oldies" from the 1960s and 1970s to "Classic Hits", an updated version of the format that includes music from the 1980s.