91.5 FM (call sign: 3PTV) is a commercial radio station based in Melbourne, Australia. It is run by DMG Radio Australia. The station first named Vega began with a music and talk format, however it switched to a music format in 2006. In 2010, its format became 'Classic Rock' playing primarily rock artists from the '70s and '80s and targets listeners 35-54, which would make its competitors Gold 104.3 and Triple M. After a somewhat shaky start the station seems to be growing slowly but consistently and now has around 400,000 listeners (AC Nielsen Official Survey 6 in 2009).